About Yousef




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"From the laboratory to the conference rooms"

From my early academic years, I followed the energy industry and knew I wanted to participate in the laboratory to explore the alternatives. Hands-on experience was gained working with perovskite solar cells and pseudo-capacitor graphene-coated cells. I graduated in 2016 from the  University of California, San Diego with a Bachelors of Science degree in Chemical Engineering and a minor in Business.

Initially working on industrial-scale projects, I discovered the vast market potential amongst the residential and commercial sector. This sector was growing 20-300% in certain markets in the U.S. This is where my business acumen kicked in, and I went from the laboratory to the conference rooms. Working from coast to coast, I worked with some of the largest solar EPCs in the U.S. to sustainably conquer these markets.
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Throughout this incredible journey and over $1 Billion in cumulative company valuations, I've gained intimate knowledge on how to navigate solar companies and optimize marketing, sales, engineering, permitting, and construction processes.

Contently, I am recognizing a similar market evolution in the Arabian Gulf. While industrial-scale solar projects have had success, consumer-owned energy systems will need to grow significantly to meet carbon neutrality goals. The Dubai Clean Energy Strategy stipulates a 3900% growth in residential solar capacity from 2020 to 2030. This is an incredible opportunity, where such growth can be achieved by implementing similar strategies and solutions that yielded great results in the North America.

"I'd put my money on the sun and solar energy"
Thomas Edison, 1910

Ingredients for a successful Solar EPC

Fully Customized CRM

I take the cookie-cutter CRM and reshape it so that it houses every workflow and data-field pertaining to the business.

Standard Operating Procedures

SOPs written out in detail to cover all construction tasks both on the field and off. Custom for every building department and jurisdiction.

Knowledge Bases

To compliment SOPs, knowledge centers to reduce training and onboarding pressures. Gamification and tiered rewards.

AI-Powered Marketing and Sales

Leverage AI language models and scripts to enhance prospect outreach and lead generation. Ensure there is a constant flow of inquiries.

Management Structure

Construction companies often forget about office hierarchy. Role delegation and upper management consolidation is key.

Financial Modeling

Setting clear revenue goals using disciplined financial management. Allow the door to open for outside investments and venture.

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